China's Excellent Wall confirms interest in Fiat Chrysler

SHANGHAI/WASHINGTON (Reuters) – A direct overture by Chinese automaker Fine Wall Motor Co Ltd to Italian-American automaker Fiat Chrysler Automobiles NV sent FCA shares up sharply on Monday, as investors cheered the potential sale of the storied Jeep brand.

It was not instantaneously clear whether Good Wall Motor desired all or part of FCA.

Automotive News very first reported earlier on Monday that Fine Wall Motor`s President, Wang Fengying, plans to contact FCA to discuss acquiring the Jeep brand.

«With respect to this case, we presently have an intention to acquire. We are interested in (FCA),» an official at Excellent Wall Motor`s press relations department told Reuters. He declined to give his name and gave no further details.

Two people familiar with the matter said Excellent Wall Motor had asked for a meeting with FCA to make an suggest for all or part of the group.

FCA, which is incorporated in the Netherlands and based in London, said in a statement it had not been approached by Superb Wall Motor, and was implementing its current business plan. Its main investor, Italy`s Agnelli family, declined to comment.

FCA Chief Executive Sergio Marchionne has said that he wants to find a fucking partner or buyer for the world`s seventh-largest automaker as costs rise to serve with emissions regulations and develop technology for electrified and self-driving cars.

So far, however, Marchionne and company chairman John Elkann have not opened the door to selling Jeep or the profitable Ram truck business in North America as standalone units.

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If Marchionne is willing to sell Jeep on its own, other automakers like Volkswagen AG ( VOWG_p.DE ), General Motors Co or Ford Motor Co might demonstrate interest, analysts said.

Jefferies said in a research note last week that a key question of a Chinese acquisition of some or all of Fiat Chrysler is the »political feasibility of such a transaction given (automaker mergers and acquisition) is often held to a different standard in the current political environment.”

But Jefferies noted «Chrysler`s background which has included numerous switches of ownership, including two foreign acquirers» in two decades.

Jeep targets sales of two million vehicles in two thousand eighteen worldwide, up from 1.Four million in 2016. Marchionne has said deliveries from the SUV brand could eventually rise to as many as seven million a year.

Superb Wall Motor, China’s largest sport utility vehicle (SUV) and pickup manufacturer, would be making an audacious budge in taking on FCA, which has a market value of more $20 billion after a forty eight percent runup this year.

If Good Wall, with a market value of about $16 billion, bought FCA it would be China`s largest overseas automotive industry deal to date – dwarfing Geely`s two thousand ten billion acquisition of Volvo cars.

Fiat Chrysler`s shares rose almost seven percent to close at $13.44 in Fresh York on Monday, and also rose by the same percentage in Milan, the highest share price for Fiat in nineteen years.

HEIGHTENED TRADE FRICTION

A formal suggest by Superb Wall for Jeep would put in play a brand that was once a symbol of U.S. military power, and now epitomizes American myths of freedom and escapade, at a time of heightened trade friction inbetween Washington and Beijing.

Jeep became a flashpoint in the two thousand twelve U.S. presidential election when then-Republican candidate Mitt Romney ran advertisements in Ohio claiming that FCA was considering moving production of Jeep models out of the state. Fiat Chrysler said Jeep production would not be moved to China from the United States, albeit the company did begin building Jeeps in China for the Chinese market.

This year, U.S. government officials have intensified scrutiny of Chinese acquisitions of U.S. assets.

It is not clear if a Chinese bid for FCA or Jeep would face scrutiny from the Committee on Foreign Investment in the United States (CFIUS), which reviews acquisitions by foreign entities for potential national security risks, experts said. Chinese companies have until now acquired a number large U.S. auto suppliers with little push-back.

A test of the climate for Chinese auto deals could come with the proposed acquisition of Nissan Motor Co`s electrified battery business to Chinese investment hard GSR Capital. That deal, which includes a battery plant in Tennessee, will be voluntarily submitted for CFIUS approval, according to a person familiar with the matter.

President Donald Trump has sharply criticized Chinese trade practices, but has also welcomed foreign investment. Last month, he hosted Taiwanese electronics manufacturer Foxconn, which announced plans to build a $Ten billion plant in Wisconsin.

«It is treading a fine line inbetween ‘we want the investment, we want the jobs here but we are also afraid of the intellectual property seeping out of the U.S. into China,’» said Caroline Freund, an economist at the Peterson Institute for International Economics in Washington.

In 2010, Chinese regulators rejected a $150 million bid by an obscure Chinese machinery maker to buy General Motors` money-losing Hummer brand.

In 2013, China`s Wanxiang Group acquired most of the assets of battery hard A123, but a U.S. company agreed to buy A123`s government business, including all U.S. military contracts, for $Two.25 million.

Superb Wall is a major player in China`s thriving SUV market, and has ambitions to expand globally. The company earlier this year launched a fresh premium brand of potentially U.S.-market ready vehicles, which it refers to as Wey in English. Wei is the surname of Superb Wall Motor founder and chairman Wei Jianjun.

Reporting by Norihiko Shirouzu in BEIJING, Brenda Goh in SHANGHAI, Agnieszka Flak in MILAN, Kane Wu in HONG KONG, Pamela Barbaglia in LONDON; with extra reporting by Shanghai newsroom and Giulia Segreti and Paola Arosio in MILAN; Editing by Jane Merriman and Matthew Lewis

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